PURA: A Brand with a Vision for Sustainability and Innovation

pura earth

Founded in 2016, PURA has long embraced ambitious thinking and the desire to challenge conventions.

It doesn’t take much at all to determine that PURA is a decidedly forward-looking contingent. Of course, if one felt the need to test that statement, they’d had no trouble finding an example of this seeming consortium for change, as it were. Currently, their focus lies in developing and promoting high-quality cannabis products that aim to disrupt various industries while contributing to sustainability objectives for the year 2050.

At the core of PURA’s mission is the Farmersville Hemp Brand, a dynamic line of hemp-based solutions spanning construction, textiles, bioplastics, and biofuels. Embracing hemp’s renewable nature, biodegradability, versatility, and eco-friendliness, PURA believes that this extraordinary plant can underpin superior products and services for a greener future.

One of PURA’s most extraordinary endeavors involves transforming the global lumber and steel rebar markets, worth $600 billion and $200 billion respectively, by introducing hemp as a superior alternative. The company champions hempcrete, an enduring and fire-resistant building material that can replace traditional concrete and wood, reducing the carbon footprint of construction. Additionally, hemp fiber, robust and lightweight, emerges as a sustainable substitute for steel rebar in reinforced concrete structures, unlocking new possibilities for eco-friendly architecture.

Beyond their industrial pursuits, PURA’s dedication to health and wellness is evident in their PuraEarth brand, an array of evidence-based and dermatologist-tested CBD derma-cosmetic products. The product range includes creams, serums, masks, and oils tailored to address various skin conditions such as acne, aging, inflammation, and dryness.

Formulated with natural ingredients and organic hemp extracts, PURA’s CBD derma-cosmetic products boast a rich blend of cannabinoids, terpenes, flavonoids, and antioxidants that work harmoniously to nourish, protect, and rejuvenate the skin. Moreover, PuraEarth products adhere to stringent standards, being vegan, cruelty-free, gluten-free, and non-GMO, making them a conscious choice for environmentally-conscious consumers.

The brand’s foray into the future doesn’t halt with Colombia, as they have ambitious plans to expand distribution to various markets, including Canada, the United States, the United Kingdom, and Ecuador, within the year 2021. This expansion is poised to introduce their eco-conscious products and skincare solutions to an even broader audience, impacting lives globally.

While hemp remains central to PURA’s identity, the company also makes strides in the medical and recreational cannabis markets through strategic partnerships with licensed producers and distributors. Under the PuraEarth label, the brand offers a diverse range of cannabis products, expertly crafted with 100% in-house oils and terpene blends.

The PuraEarth product line encompasses an array of offerings such as cartridges, pods, syringes, tinctures, capsules, topicals, and edibles, catering to the diverse preferences and needs of cannabis consumers. Revered for their potency, purity, flavor, and consistency, the PuraEarth name enjoys exclusive availability in Arizona through GreenPharms Dispensaries.

Beyond their product offerings, PURA’s pursuit of innovation and commitment to sustainability permeates their culture. The company consistently engages in research and development to create new products and technologies that elevate the quality of life for customers and safeguard the planet. In tandem with this, PURA remains steadfast in their support for various causes and initiatives related to hemp and cannabis, underlining their dedication to social responsibility and education.

As the hemp and cannabis industries advance, PURA is poised to embrace the potential unlocked by federal legalization of cannabis in the United States, anticipating a host of new opportunities for growth and expansion. With a steadfast belief in the efficacy of their products and services, the brand is prepared to compete on a global scale while meeting the evolving demands of consumers.

We extend an open invitation to all who seek a sustainable and innovative future. Come into GreenPharms today and experience the products for yourself. Embrace their vision, delve into their authentic whole-plant products and services, and embark on an extraordinary journey into Puradise!


GreenPharms is more than just a dispensary. We are a family-owned and operated company that cultivates, processes, and sells high-quality cannabis products in Arizona. Whether you are looking for medical or recreational marijuana, we have something for everyone. From flower, edibles, concentrates, and topicals, to accessories, apparel, and education, we offer a wide range of products and services to suit your needs and preferences. Our friendly and knowledgeable staff are always ready to assist you and answer any questions you may have. Visit our dispensaries in Mesa and Flagstaff, or shop online and get your order delivered to your door. At GreenPharms, we are cultivating a different kind of care.

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